Our AI engine dynamically segments your customer base in real-time based on purchase behavior (RFM). Instantly identify ambassador customers, reactivate sleeping buyers, and automatically anticipate churn risk.
Continuous calculation of purchase Recency, Frequency, and Monetary value
Forecast the future value generated by each customer
Real-time updates without manual exports or Excel processing
Forget static segmentations. Digipart Pulse continuously analyzes every purchase and interaction to recalculate customer profiles. Recency, frequency, and monetary values are updated in real-time to trigger the right campaigns at the perfect moment.
With our predictive algorithms, estimate the future value of your customers. Identify high-potential profiles to focus your acquisition and loyalty investments. The AI forecasts future purchasing behavior to maximize every dollar spent.
Automatically detect customer disengagement signs before it's too late. As soon as a customer's behavior deviates from their cohort's typical buying habits, Pulse triggers a personalized reactivation campaign on their preferred channels.
| Feature | Description |
|---|---|
| Dynamic Profiling | Continuous recalculation of buying history and preferences |
| Advanced RFM Model | Dynamic segmentation based on 3 behavioral dimensions |
| Custom Cohorts | Create custom customer groups based on your own criteria |
| Omnichannel Integration | Unified data from web, physical stores, and POS systems |
| Campaign Triggers | Automatic segment updates in your marketing tools |
Talk to our experts to deploy our AI segmentation engine and maximize your client base value.